Campaign context
For LaunchMyCareer’s Holi campaign, members of the team shared colourful perspectives on their career journeys. Each colour became a way to describe the growth and transformation they had experienced professionally.
The concept gave the festival a relevant role in the brand’s world. It celebrated Holi while keeping the focus on education, career advancement and the different paths people take through working life.
- Format
- Campaign concept and social video
- Audience
- Students, parents and career explorers
Original campaign posts
Watch the published LaunchMyCareer executions in their original format.
